Press Release

Hillsound Equipment Sponsors Mountain SAR North Shore Rescue for Third Year

Hillsound Equipment—the leading producer of winter and fishing traction equipment and gaiters for urban and outdoor enthusiasts—has announced its sponsorship of North Shore Rescue (NSR) for a third winter. The mountain search and rescue team based in Vancouver, British Columbia, Canada consists of approximately 40 volunteers skilled in search and rescue operations in mountain, canyon, and urban settings. Hillsound supplies NSR with its Trail Crampon and Super Armadillo Gaiters products.

“NSR is a staple of back and front country safety for the region,” said Marketing Manager Jessica Greinke. “These dedicated volunteers perform about 90 search and rescue operations annually, providing an extremely valuable service that often goes unrecognized. At Hillsound, we’re proud to support NSR’s invaluable efforts with products we know will help rescuers stay safe during their operations.”

NSR’s mission is to establish an organization to search for, rescue, and assist persons in distress, provide SAR education, assist other organizations with similar purposes, provide assistance to civil authorities, and provide advice and expertise. The team’s services are available 24 hours a day, every day of the year. NSR has existed for 50 years, making it one of the oldest SAR teams in Canada. Throughout its history, the organization has been involved in more than 2,500 search and rescue operations, volunteering over 200,000 hours of effort.

“We are grateful that Hillsound has continued to provide products to our team three years in a row,” said North Shore Rescue Member Jeff Yarnold. “It’s so important to have the right equipment to do our job well while staying safe. Maintaining secure footing and protection from the elements is an important part of that equation.”

The team will continue to use Hillsound’s Tail Crampon (MSRP $59.99 USD) and Super Armadillo Gaiter (MSRP $79.99 USD). The Trail Crampon provides added traction whether on local trails or deep in the backcountry. Its lightweight and easy on-off design makes it packable and perfect for winter wilderness pursuits. The Super Armadillo Gaiter is a contour-fitting stretch gaiter with a base of SuperFabric, the most durable barrier on the market. The gaiter helps prevent cuts, abrasions, and punctures and the upper section is made of waterproof and breathable Flexia fabric.

Visit www.hillsound.com to learn more about company products, news, athletes and happenings.

Contact:

Caroline Kelm  Groundswell PR
caroline@groundswellpr.com  843-822-8893

Logo courtesy Hillsound

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