Pelican International, world leader in the design and manufacturer of kayaks, canoes, pedal boats and fishing boats for over 45 years, is pleased to announce Vincent Bédard as Director, Communications and Marketing. As a member of the management team at the head office in Laval, Mr. Bédard will be responsible for product management, as well as communications and marketing for the whole company. Vincent Bédard brings to the table extensive experience in product management, marketing and communications, and especially in the field of applied colour for consumer products. He has the knowledge, leadership and skills needed to take his team to the next level, and to contribute to Pelican’s growth at a time when the company is undergoing a significant increase in sales.
With a bachelor’s degree in industrial design and master’s degree in applied colour in consumer products, Vincent Bédard has over 20 years of work experience, including as a colour consultant, in various fields, including sports, game and toy products.
We are very proud to be able to count on his leadership to direct our marketing, communications and product management activities, so that we may continue to deliver time and again the best possible products to our clients and consumers.
Logo courtesy Pelican International