Lifestyle News

GoPro, BMW Partner to Create Camera Integration

The GoPro HERO3+ Black Edition.

The BMW Group Technology Office and GoPro have partnered to integrate the GoPro App with ConnectedDrive-equipped BMW vehicles. Beginning in July, BMWs and Minis with a model year of 2012 or newer that have BMW Apps or Mini Connected can download the app and begin to try out the new feature.

According to the news release, “A GoPro camera may now be configured and controlled using BMW’s state-of-the-art iDrive controller and high-resolution screen.” Once users have connected their GoPro to WiFi and to the car’s infotainment system, they can choose from six camera modes in which to film—Leisure Drive Facing Out, Night Driving, Sport Drive Facing Out, Drive Camera Facing In, Winding Road Time-lapse, and Straight Road Time-lapse.

“Working with GoPro to design this integration was remarkable,” Phil Johnston, head of BMW Group AppCenter USA, said in a news release. “‘Creative’ and ‘insightful’ just begin to describe the experience. GoPro is a natural fit for BMW enthusiast drivers. The power and flexibility of the BMW Group App Integration Platform coupled with GoPro’s advanced camera technology brings new, safe, and engaging experiences to the enthusiasts that were previously not possible. When the camera is connected to the car, it allows GoPro’s app to present context-appropriate presets that allow the enthusiast to capture the perfect shot.”

Check out the video below that features Justin Bell driving the new BMW M4 with GoPro capabilities.

Image courtesy GoPro

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