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    ASICS Allows Runners to Go the Distance with Unparalleled Advances to Its Star Running Shoes

    Women's GEL-Nimbus 16

    Drawing on years as an industry leader in the performance running category, ASICS America pushes the limits in the Summer 2014 collection with the latest updates to its award winning line of running footwear. Featuring ASICS’ advanced technologies, the GEL-Nimbus 16 and GEL-Cumulus 16 keep performance, supreme comfort, serious guidance and unbelievable cushioning in the newest addition. The updated models are designed to help neutral runners and underpronators run long distances so they can perform their best from start to finish.

    The GEL-Nimbus 16 continues its legacy of making runners feel like they are running on clouds. The latest model features additional GEL cushioning for top-of-the-line shock attenuation. To increase the forefoot flexibility, we’ve added additional flex groves on the outsole to complement the pre-existing flex groves on the midsole. Seeking to provide an improved fit, we’ve refined the FluidFit upper, enabling the shoe to move with your foot better than ever before. Combined with a HEEL CLUTCHING SYSTEM and a ComforDry sockliner, the new GEL-Nimbus 16 is the most comfortable and best fitting version yet.

    Men's GEL-Cumulus 16

    Men’s GEL-Cumulus 16

    The 16th edition GEL-Cumulus keeps getting better by increasing cushioning, making the forefoot more flexible and decreasing overall weight. The most substantial addition to the GEL-Cumulus 16 is the addition of the FluidRide midsole designed to provide the ultimate combination of bounce back and cushioning properties with reduced weight and exceptional durability. Combine the FluidRide midsole with more GEL cushioning in both the forefoot and heel, the new GEL-Cumulus 16 will be the lightest and one of the most cushioned version of the GEL-Cumulus series.

    “Every season we strive for continuous improvement with our footwear, so runners can experience the most comfortable ride possible,” commented Jim Monahan, vice resident of footwear, ASICS America. “With the upgrades to the GEL-Nimbus and GEL-Cumulus we are providing an improved fit, additional cushioning, and upgraded technological features to our fan favorites. It is our mission to allow athletes to run longer, play harder, and perform more intensely, which is why we are constantly offering exciting upgrades to our footwear collection.”

    Featured in stealthy styling, the advanced retro-reflective technology that shines bright when hit by lights, the GEL-Nimbus 16 and GEL-Cumulus 16 products will also be available in the Lite-Show collection starting July 1.

    The GEL-Nimbus 16 and GEL-Cumulus 16 are now available for $150 and $115 respectively. For additional details and purchasing information visit asicsamerica.com.

    Follow the links below for additional details and purchasing information.

    GEL-Nimbus 16: http://www.asicsamerica.com/gel-nimbus

    GEL-Cumulus 16: http://www.asicsamerica.com/gel-cumulus

    Image courtesy ASICS

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