Teva (a division of Deckers Outdoor Corporation), makers of the original sport sandal and outdoor footwear for the adventurous life, will open doors to its first retail store this week in Orlando, Florida. Located at the Orlando Premium Outlets at Vineland Avenue, the Teva store will showcase a complete selection of footwear for travel and everyday adventure, from sandals and trail shoes to sneakers, boots, and water shoes. Reflecting Teva’s commitment to the outdoor lifestyle, the space blends modern design with natural materials to create an immersive experience with an outdoor aesthetic.
The store’s interior will include real consumer and ambassador stories throughout the space to share inspiration from Teva’s brand promise of “Live Better Stories”, as well as interactive displays and areas dedicated to customer gatherings. Upcoming events will include video screenings, outdoor excursions, and workshops, all centered on the inspiration to find adventure in everyday life.
“Our goal is to have the store act as a platform for sharing the Teva lifestyle,” said Jason Bertoli, retail marketing manager at Teva. “This includes having customers share their stories with us, but is also about using the retail store as a catalyst for outdoor adventure. This comes to life in-store with staff recommendations, suggested local activities, organized excursions, and other engaging events, all with the goal of making adventure as accessible as possible for the community and Teva fans that visit Orlando from around the world.”
Visitors to the store during the opening weekend – from 10 AM Thursday, October 3, through 9 PM Sunday, October 6th, will receive a free Teva hat just for visiting the new location (while supplies last).
“Orlando has a consistent warm weather climate, a travel-savvy community, and is home to one of the brand’s key tradeshows, Surf Expo,” says Erika Brakken, Marketing Director at Teva. “As a brand born on the water, it’s a natural place for Teva to introduce a retail experience. Florida’s relaxed and casual environment mirrors our brand really well and we’re excited to share a complete view of the Teva line with the local community – not to mention the millions that visit this area each year.”
Store Location & Hours:
8225 Vineland Avenue, Space 2091
Orlando, FL 32821
Monday – Saturday: 10am – 11pm
Sunday: 10am – 9pm
Logo courtesy Teva