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    Lapierre North America Reveals Cyclocross Offerings

    Lapierre’s North American mountain bike offerings to be unveiled at DealerCamp.

    Lapierre, an established, performance-driven mountain and road cycling brand born in France, announces its 2014 cyclocross bike collection for the North American market, which debuted this past weekend at DealerCamp 2013. Various models including the Cross Carbon and Cross Alloy will be available at independent bicycle dealers (IBDs) in North America starting January 2014.

    “The sport of cyclocross is rapidly growing in popularity and performance,” said Kirk Bausch, Director of Sales and Marketing for Lapierre North America. “The unveiling of our Cross line is aligned with the growing market in North America. We are excited to introduce a couple of rides infused with as much innovation as the sport itself.”

    Integrating the technologies of their iconic road and mountain bicycle designs, Lapierre has created a cyclocross series that boasts premium product performance. The newest Cross Carbon and Cross Alloy rigs are the direct result of extensive research and product development with famed athletes of the Francaise De Jeux (FDJ) team, such as legendary rider Francis Mourey. These trusty steeds from Lapierre will take the North American cyclocross scene by storm this coming January.

    Cross Carbon

    • Ultegra: RDR, Shifters (CX70: FDR + Crank)
    • Brakes: Avid BB7 Disc
    • Fork: LP Full Carbon CX
    • Wheels: Formula Hubs + Alex Rims
    • Bar: Easton EA50
    • Stem: Easton EA 50
    • Post: Easton EA50
    • Saddle: Selle Italia SL Red
    • MSRP: $3,000 (Frame: $2,000)

    Cross Alloy

    • Shimano 105: RDR, Shifters (CX70: FDR, CX50: Crank)
    • Brakes: SRAM Shorty 4 + Additional Levers
    • Fork: LP carbon
    •  Wheels: Formula hubs + Alex Rims
    • Bar: Ritchey Comp Curve
    • Stem:Ritchey OS
    • Post:Ritchey OE 2-Bolt
    • Saddle:Selle Italia X1
    • MSRP:$1,700

    Visit for full bike specifications.

    Lapierre North America unveiled its full 2014 North American product offerings at Bike DealerCamp 2013 at Deer Valley Resort in Park City, UT. In addition to cross bikes, Lapierre also revealed mountain bikes from the Spicy, Zesty and XR lines and road bikes from the Xelius EFI, Sensium, and Time Trial frame.

    To learn more about Lapierre North America, visit Dealer inquiries can be sent to: [email protected].

    Image courtesy Lapierre

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